The fourth chapter of his collaborative series with adidas is inspired by Pusha’s experience of life on the streets and memories of one of the city’s most vital hubs – the local bodega. The bodega is a place for growth and evolution in all senses; where people buy their groceries, hang outside at night, and gain respect from peers. Pusha T and adidas Originals pay tribute to the centers of many communities with a film titled “Bodega Babies” which you can see below.
The Pusha T x adidas EQT Support Ultra PK Bodega Babies features a Hard Beige Primeknit upper inspired by the brown paper bags used to pack groceries and conceal liquor bottles at the bodega. This Hard Beige hue is applied all throughout the upper, including the structural overlays, webbing tape 3-stripes with reflective details, and the premium carp leather paneling which hints to Pusha’s fish-scale come up. The upper then sits atop a full-length Boost midsole in white. Finishing details include metal lace lock engraved with the “King Push” moniker.
Look for the Pusha T x adidas EQT Support Ultra PK Bodega Babies to release at select adidas retailers worldwide on November 4, 2017 for a price tag of $220.